In 2013, Krishna dedicated himself to helping the driven and the restless make better choices by making it his primary vocation. He lives in Pittsburgh with his wife and two children. He is the founder & Chief Empowerment Officer of the ChoiceLadder Institute and co-founder & President of the Mindful Nation Foundation.
Krishna’s gift to his Fellow Explorers is a Personal Guidance System — a GPS for life!™
“If you help them see it, they will build it.”
Born and raised in India, Krishna moved to the United States in 1984 for graduate studies, then stayed on to build a distinguished career in technology and business. After beginning his career in teaching and research, he founded two multimedia companies and developed MediaSite Live, the industry leading product for online lectures and webcasting. Since then, he has held executive leadership positions at other firms.
In the 1990s, Krishna also began speaking and leading seminars on personal growth and effectiveness. Starting with corporate audiences, he has branched into working with people in all walks of life, and into coaching individuals as well as groups. Major themes he has developed and taught include the principle of un-learning conditioned patterns of the past, the use of emotional logic, and — as seen in this book — the central role of inner awareness.
Along with independent work in these areas, Krishna’s positions over the past fourteen years merged his passions for business and life coaching: being the Chief Operating Officer and Coach at Waldron Wealth Management, establishing the Mindful Nation Foundation, and launching the ChoiceLadder Institute. His varied interests and eclectic pursuits have led to his being quoted on topics ranging from ego awareness to biometrics. In addition, Krishna is busy with his next outreach projects to follow up on the publication of Beyond the PIG and the APE. His ultimate goal is creating an enlightened society, a mindful nation, where inner awareness empowers people to thrive in harmony.
Krishna Pendyala has a bachelor’s degree in civil engineering from the Indian Institute of Technology, Madras, and a master’s in educational foundations and media technology from Indiana State University. He has attended executive management programs at Carnegie Mellon University and Harvard, the Curriculum for Living from Landmark Education, and continues to hone his coaching skills through practice, professional courses and personal study.
He is a Charter Member of TiE, the world’s largest entrepreneurial network; a National Member of the National Association for Self-Esteem; the organizer of Pittsburgh NOW, a learning community devoted to attaining peace through presence; and the founder of Discover YOU, a group focused on raising inner levels of awareness.
Krishna’s gift to his Fellow Explorers is a Personal Guidance System — a GPS for life!™
“The Key to a Better Life is Being Aware in the Life we Live.”

His signature talks and workshops are “Life’s Ultimate Skill: The Art of Making Choices” and his series on handling “Dilemmas: Making Choices.”
If you are interested in having Krishna speak at an upcoming event or be your coach, please contact {contact-at-krishnapendyala.com} or call 412-301-5123.